For those looking to take advantage of the September 7 holiday, the purchase and sale of bus tickets is made easy
New ticket purchase possibilities begin to circulate in the market
Viação Ouro e Prata, a company with 81 years of experience, partnered with the Lomadee digital platform to organize an affiliate program. The program’s strategy, which began in the midst of the pandemic, made the company innovative and pioneer in the service in the road sector. Now Ouro e Prata is established in the sphere of social responsibility, as it is already able to assess the impacts of the initiative on people’s lives.
“Our platform allows thousands of people to continue working without leaving their home and without taking risks. Social responsibility is part of our business strategy and is one of our values as a company”, emphasizes Luana Fleck, Director of Ouro e Prata.
The affiliate program aims and results in the possibility of extra income for anyone (company customer, employees and self-employed) in times of economic crisis. Anyone can become a ticket seller for the company, including those already customers of Ouro e Prata, receiving a commission of up to 5% on the value of the tickets sold.
The company already has 1,600 active affiliates, more than 7,200 tickets sold through the program and more than R$50,000 in commission so far.
According to Ebit/Nielsen, the growth in the affiliate marketing sector was 12% in 2020. With that, there is an expectation that by the end of this year, the amount invested in affiliate marketing will grow by more than 13%, reaching US$ 170 million in the country.
Luana also says: “We want to be more and more present in the lives of our passengers and impact them in a positive way, especially in this delicate moment. It is a way to help people, decentralize the purchase and sale processes of our services and follow the movements caused by the advance of technology”.
Felipe Barbosa, who is already a Lomadee affiliate, celebrates his participation in the program, as he has been committed to sales and extra earnings for a year. “I always use this extra income to pay water and electricity bills. When the month is very good, I can even pay on the internet, this leaves a good amount of my salary that would be used to pay these bills”.
Felipe further explains: “The link generation and sale process is very easy. At the beginning I did not understand how the commission was paid, this doubt was soon resolved and I understood that the tickets go through a company conference to have confirmation that the trip was made. After that, this confirmation is sent to Lomadee to pay the commission and the process takes around two months”.
He also celebrates: “It is gratifying to be able to participate in a program that brings this incredible opportunity to improve income. Besides, of course, the motivation to sell when the results come. Being part of the Gold and Silver team is encouraging”.
And to participate, the interested party just has to register for free on the platform ( ouroeprata.
About Viação Ouro e Prata
Ouro e Prata has 250 buses in its national fleet, operating intercity (in Rio Grande do Sul), interstate (in 10 Brazilian states: RS, SC, PR, SP, MS, MT, TO, GO, PA and MA) and international, with operations in Argentina. With 81 years of history, Ouro e Prata has one of the largest road lines in Brazil that connects Porto Alegre (RS) to Santarém (PA) with 4,002 kilometers. ( https://www.ouroeprata.com/ )
Alessandra Parise
