Methodologies help companies identify and resolve entropy within organizational culture According to the Barrett Values Center report, more than 70% of organizations face significant challenges related to cultural entropy, a silent enemy that erodes the foundations of the company. Its effects include demotivation, high turnover and a toxic work environment. This enemy has a name: […]
“Every word matters”: book reveals the transformative power of words in Branding
Discover how words can be a brand’s most valuable asset In the competitive world of business, where differentiation is essential for success, Cibele Costa, author of the book “Cada palavra importa” ( Literare Books International ), reveals how the right words can make a brand relevant, impactful and incomparable. In this book, Cibele – writer, speaker, businesswoman […]
A pioneer in the Alfredo Wagner press, Jornal Alfredo Wagner uses new digital technologies
14 years ago, Jornal Alfredo Wagner Online was born , a pioneering milestone in the press of Alfredo Wagner. In a city where there had never been a media outlet that lasted so long and with continuous operation, the newspaper earned its place in local history, bringing news, information and essential services to the population. Founded with […]
Larissa Manoela celebrates almost 10 thousand customers at LariCel
(Direct from Rio de Janeiro) Actress Larissa Manoela’s telephone operator is approaching the 10,000 customer mark. In an exclusive interview with Tecnoblog , the actress reveals that LariCel has surpassed 9,000 consumers, “who love being involved with the brand”. According to the multifaceted businesswoman and artist, the world of MVNOs was something she had never heard of until […]
The Evolution of Journalism: From Stone Tablets to Artificial Intelligence
The history of journalism is, in fact, the history of human communication. From the earliest forms of transmitting information, through revolutionary technological innovations, to the present day, with the emergence of artificial intelligence , journalism has continually evolved to meet the needs of society. The Beginning: Stone Tablets and Papyrus The earliest forms of “journalism” date back […]